The irony would be delicious if the consequences weren't so dangerous. The silver-spoon cowboy who came to the White House largely on the backlash against MonicaGate and the less than truthful President Clinton regarding his dalliance with America's most infamous kneeling intern, is now widely acknowledged to be the most prolific liar and deceiver in American presidential history.
All the President's Spin will provide the definitive non-partisan account of the Bush administration's unrelenting dishonesty about public policy. The book will demonstrate how the White House has broken new ground in using misleading sales tactics to promote its policies and manipulate the media.
Of course, the President is not the only dishonest national politician, but he is surely the most influential. Bush's tactics threaten to change the nature of the presidency and further corrupt American political debate. That is why, rather than attacking his policies or ideology, our book will examine the public relations strategy the Bush administration has used to advance that agenda - its origins, how it works, and why it has been so effective at spinning the media.